Derry Website Design

Derry Website Design and Marketing services

With our Derry website design we help professional services businesses in Derry and Donegal to be effective online to get the customers they really really want….

Many of our website design clients, like ourselves, trade in Donegal as well as Derry. We all have to contend with a border and multiple domains such as the .ie or .co.uk or .com.ni or just .com. Plus the fact that ranking their websites in Google search is affected by all these factors and so many more, including internet  or broadband providers and hosting providers. Do people who are searching for Derry Website Design use Derry or Londonderry, Derry City, County, Maiden City, Derry or even L’Derry in their search terms. Do these potential clients view your web pages on a desktop or a mobile view? Is their mobile service provider in NI or ROI?

As a past pupil in St Columbs College in Bishop Street (before Lumen Christi) and Buncrana Road at a time when crossing the border to Donegal had so many visual signs of separation, I understand that these are now less obvious digital signs, but they are still present. Doing business in Derry alone, or Donegal alone, makes life straight forward. But if you want to appeal to both sides of the border or even the Foyle, there are complications that need to be addressed. If you want to expand your sales online in the UK that will be different to expanding in the Republic of Ireland. Add to that the fact that Google and Facebook change their algorithms so frequently and you have a full time job keeping up.

We help you address the challenges, to appeal to the markets that offer opportunity for you. And then work with you to maintain that advantage, as the local digital climate evolves. It is critical that your Derry website design and digital marketing stays ahead of your competitors in Derry or elsewhere in Northern Ireland or wherever they are based. Good web design is a must, as is good content and optimisation. Search engine optimisation is not wee buns, so it need an expert.

Why not have a no obligation chat with Michael about Derry website design and get some local SEO tips, then find out if we could add value for your Derry based business. See our SEO Derry packages, for search engine optimisation services in Derry.

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“Very professional and a bit of craic too..

Tom Watson

CEO, Clear Group Accounting

Some typical questions & answers about our Derry Website Design Services

Urban skyline of Derry city (also called Londonderry) in northern Ireland with the famous Peace Bridge (Europe - Northern Ireland)
Is it a WordPress website?

Yes. We are a 100% WordPress open source web design agency. We do not work with Wix, Weebly, Squarespace, Shopify or any other ‘locked’ proprietary platforms.

On top of the WordPress platform we apply a page builder to make it easier for you to use the website. And we then ensire the website page load speed times are good. This is our jam 🙂

How long will the project take?

The planning takes one week. The design usually takes two weeks plus any delay due to revisions at your end. The Development takes two weeks from the time we receive your approved design, website content, written and photographic. Then a week to optimise and test, so usually between 4 to 8 weeks.
Note: We do not work on Enterprise or big eCommerce, Global or even Hospitality projects. If you are at Allstate or Seagate or City Hotel just saunter on, as we are not a good fit for you. If you are in professional services we should be a good fit, especially sectors such as Legal, Financial and Construction.

Could you please clarify who will be doing the work?

Our own team based here in Ireland, mainly Donegal. We do not offshore our work. The developers and project managers are team members on the web design agency payroll. The designers are all local and hired per project, as they all have different styles. We match the right graphic designer with your project. All website are custom designed for you individually. No cheap themes here. We do not even offshore SEO, as our SEOs are also on the staff. 

Will it be responsive and optimised for mobile viewing?

Yes, we actually design for mobile first viewing and then make desktop work too. Mobile page load speed is very important, especially since Google introduced Web Core Vitals, as an important ranking factor in 2021.

How many pages should do we need?

This depends on how many services or products you want to promote. It could be as low as 5 and as high as you like.

Who provides the written content and photos for the website?

You do. We can get written content done for you by a writer. And we can buy photos for you too if you need them.

Where will my website be hosted?

We do not sell or resell hosting. It is too important to be used as a way of making a little side profit. We recommend suitable WordPress hosting for your specic WordPress requirements. The hosting, like your domain name, should be in your name and on your credit card – much like the deeds of your house.

Do we need a blog?

No, you do not. However we often recommend having one. This is to allow you add supporting content for your main service pages. If you have a service page called Conveyancing, then why not write a supporting blog article about what is required to get conveyancing done. Or what are the typical charges are in relation to conveyancing.

Will we be able to update our new website after it is delivered?

Yes, absolutely. We will set you up as a User. And we will provide you with a Website User Manual. Plus you can book training with us as often as required. The website is a Content Management System and is designed to allow you add, edit or delete content.

What happens if you get knocked down by a bus?

We are a web design agency with a team of people and we have someone to replace everyone. If one of us gets knocked down, you will stil be in good hands.

If you get knocked down, we will be available to train up your replacement in how to use the website.

Can we put video on the new website?

Yes. You post your website videos on Youtube or Vimeo and we use the links or embed code to make them appear on your website. We do recommend using good quality video for your website and social channels.

Do you offer any kind of guarantees or warranty on your work?

Yes. Unusually for our industry, we do in fact stand over our work. We agree targets. We even offer money back because we only take on projects where we know we can add value. We have never had to give any form of warranty refund.

Do you handle emails?

No. Website hosting and email hosting are two different things. Or they should be. You could set up email on your website hosting. But if the website is offline for a few days you will survive. Having your email services down for a few days is much more stressful.

We recommend you get your IT guys to set you up on AWS or GSuite, Outlook or Microsoft Office. eMail is usually critical to a business.

What search engine optimization tactics or techniques are included?

This depends on what is agreed. We like to plan the SEO Search Engine Optimisation in advance. We can do the keyword reseach for you. Or you can do it. We can make all the pages SEF search engine friendly.
Or we can optimise all the pages for the agreed key terms or phrases. You decide on how much SEO we do for you. We even offer ongoing SEO services if you require them. This what gets the website found and converting visitors.

How does getting a new website design affect my current SEO and page ranking?

Very important question. If you have a website already, it is critical to bring over any Google history to the new website. This is so valuable, so we make the most of it. 301 redirects may have to be done. Getting is wrong is common place and can be very expensive in lost sales.

Can you guarantee Page 1 listing?

No. Google does not allow for that.  Otherwise everybody would be at it. However a good SEO specialist should have an idea if they can do it. This is still a wild guess, until the first few months work has been done.

Will people be able to find my website in a Google search?

Yes, we will submit a Sitemap to Google to let them know your website is live, including all of its individual pages. If someone searches your domain, you will lbe found. If they search your trading or company name you will be found within a few weeks. It does take time to rank on the top most pages. That is an SEO or Search Engine Optimisation issue. You may engage us to work on your SEO or you may engage someone else or even do it yourself, if you feel you have the skills. Where you do rank will depend on your SEO and your competition and how good they are at SEO.

What search engine optimisation tactics or techniques are included?

This depends on what you ask us to do. We can make the pages of your website search engine friendly. We can work on optimising your website for agreed key terms or phrases. We can even do the research on your behalf to determine the best key terms to optimse for in your case.
We will submit a Sitemap to Google to let them know your website is live, including all of its individual pages. If someone searches your domain, you will lbe found. If they search your trading or company name you will be found within a few weeks. It does take time to rank on the top most pages. That is an SEO or Search Engine Optimisation issue. You may engage us to work on your SEO or you may engage someone else or even do it yourself, if you feel you have ths skills.Where you do rank will depend on your competition and how good they are at SEO.

How long does it take to get on Page 1 in Derry?

Royal-Portrush-Golf-CourseThis is a very common question. The truth is that this varies depending on the competitiveness of your key terms or words or your industry. And how well your competitors in the Ulster region do their Search Engine Optimisation. Nobody can honestly guarantee you a Page 1 ranking for Derry, Ireland or Northern Ireland. However, a good SEO might give you an indication after the first month or two. It depends on how competitive your business is in search. As any golfer in Portrush or Prehen or Faughan Valley would tell you, it is all about playing the course in front of you on any given day

Can you offer a lower price? I see other people asking for less.

You will see people offering to do SEO for less money. Some will even guarantee more traffic or higher ranking for some words. Or higher CTR click through rate. Usually these guys just want your money and it is a numbers game for them. They are forever selling and getting more short term clients. That is how they work. Check, in an Incognito window, for private browsing, if they even rank for the services they offer themselves. Look at their Google Reviews and see if businesses like yours recommend people like them.
What you invest is up to you. The more you invest the better the results in leads or sales. If you could invest €500 and get back €1500 or invest €5000 and get back €15,000 – which do you want? However the fact is that the first few months are a gamble, to find out if we can do what we say and deliver results. You decide where you want to start and commit to one SEO Ireland provider.

Can you guarantee more sales? Will we definitely make more money?

We may be able to generate more traffic, better traffic, more enquiries, however it is still down to you to make the sale. If we get 100 more people a month to your door, how many can you convert.

How many months are needed? How long does this SEO take?

The-River-LiffeySEO is never ending. And if you do get more traffic and more sales, why would you stop doing it?
Only after a few months will you be able to tell you how long it should take to rank for a key word or term in Derry City or both sides of the Foyle, the county, province or Nationally – where is your target market.
Tip: Pick someone to work with and try them for 3 or 6 months. Using your gut instinct here is probably a good call. That is the extent of your investment or gamble with them. Maybe have a review meeting after every 3 months. And they should send you a report every month showing how well things are working.

 

 

 

 

How many keywords are included ?

We get an idea of keywords from you and then we research your competitors and add them to the list. Then we can start with one or two or however many you want. But lets see what the list looks like after a month or two of grunt work by us. Only after a few months will be be able to tell you how long it should take to rank for a word or term. Some words or terms may take longer than others for your industry.

Do you offer the audit free?

No. This is work for a day or two or half a day a month and we charge for it. Ignore the FREE online options that are generic, just to hook you. Pay for the Audit and then decide if you want to proceed with the SEO that’s it. Commit to 3 or 6 months and try it. If you get the wrong team, just move on to a new team.

What is included in Technical SEO?

Title Tags Optimisation
META Tags Optimisation
Back Linking
Images Optimisation
Sitemap update submissions
Broken links
301 Redirects
404 error check and repair

What is included in On-Site SEO?

On-page edits
Content Optimisation
Internal Link Optimisation
Alt tags
Meta Descriptions
Page Titles

What is included in Off-Site SEO?

Web 2.0 Pages
Social Signals & Bookmarking
Google My Business edits/management
Citations
Reviews

What sort of SEO tasks do you do ?

In no particular order here are some of the tasks we do for SEO clients, depending on what is urgent at any given time.

Technical SEO
Fix technical SEO issues
Fix any canonical or cannibalisation issues
Ensure domain variations all point to the root, as in http://www.meanit.ie and https:// www.meanit.ie  to https://meanit.ie
Clean up existing links
Clean up code
No Index paginated results
Test mobile friendly version rendering and speed
You can address mobile-first indexing
Improve site delivery for core web vitals
Check HREF LANG configuration
Ensure hosting environment is adequate, secure, fast with no IP neighbour issues
Check that robots txt file is correct
Test and improve accessibility

Content SEO
Write up a content strategy
Write new, high quality, topical content
Work on domain overall authority in your industry
Expand on topics covered in page content relative to your industry
Edit pages to respond better with end user intent
Create content around Brand promotions elsewhere
Cull or curate old content or reduce number of pages
Ensure all content is original or paid for
Check all images are correctly sized for web
Check all images are correctly named with proper naming convention
Clean out any old images from Media library

On Site SEO
Work on internal linking
Improve ‘Brand’ trust
Add to or improve Schema
Tweak or improve Page titles to engage in SERPs
Tweak or improve meta descriptions to convert more visitors
Use or improve anchor texts
Use mini menu structure with jump links in long articles
Create and A/B Test landing pages

Off Site SEO
Build new relevant links
Disavow unsuitable links
Work on your Google My Business entry
Work on Linkedin business profile
Work on Facebook business page
Check external links to your internal pages
Resolve any current Google Search Console coverage issues
Do NAP audits for listings with your Name, Address and Phone number
Get more reviews
Compare competitor sites and reverse engineer
Do some PPC or engage someone to manage a campaign
Constantly check, add to, improve and edit Web 2.0 listings

Some of our Derry Website Design Clients

“Our website upgrade is working very well and the dependable support is much appreciated.”

Conor Jackson

Managing Director, Servall Catering

Looking really great now and the reaction is brilliant.”

Ryan

Sales & Marketing, Rock Services Shopfitters

“Thank you for everything you have done for me – very happy. As to why I went with Meanit , I had other options yes and maybe cheaper but to be honest once I met you that’s what sold it for me. You put me at ease straight away and had a good understanding of what I was looking for. So once again thank you “

Kenneth Lee

Owner, Wood Floor Fitter

Where to find us in Derry City