by Michael MacGinty | Digital Marketing Tips
Backlinks tips for a small business Backlinks are simply that, links from other websites back to your website. Thay can be a good indicator of popularity, as Google sees them and reckons that these sites rate your site strongly enough to want to link to it –...
by Michael MacGinty | Digital Marketing Tips
What is SEO or Search Engine OptimisationSimple short question – right? Yes, but the answer is not so short and it gets longer every day. SEO is an acronym for “search engine optimization”. It covers how you use keywords, the quality of your content,...
by Michael MacGinty | Website Design & Content Preparation
Why Blog ? How to write a blog Blogging – Good or bad? Here we will cover some dos and do nots when it comes to blogging. The focus should be on what you are good at, have a passion for or have something to pass on. Will visitors be educated or entertained when...
by Michael MacGinty | Website Design & Content Preparation
Content creation for websites – The importance of hiring a professional writer for web copy Almost everyone purports to be an online copywriter these days, but are target audiences really content with the content? Any good digital strategist will tell you that...
by Michael MacGinty | Website Tips
Sitemap – the facts about Sitemaps A sitemap is just that, a map of the accessible pages on your website, to help with navigation. In itself, it a page with a list of other pages, but it is also used to show your site structure to search crawling robots in XML...