Google Business Profile Set Up Services Dublin & Ireland
Google Business Profile, (previously called Google My Business) is Google’s way of verifying your business and its actual physical address, to ensure that you do operate where you say that you operate. And it is FREE.
Now taking applications for October 2024 – apply HERE.
Google Business Profile Setup Service
Help Your Business Get Found in Local Search With Google Business Profile
Standing out online in Google in Ireland’s really competitive can have you scratching your head. Or doing nothing. While you’re busy delivering exceptional service, potential new customers might be struggling to find you. Or just not know you exist. That is where having a well-optimised Google Business Profile (GBP) can be a game-changer. (Yes, it was originally called Google My Business)
Think of it as your digital shopfront on Google Search and Maps – a prime location to showcase your business details, location, hours, and services. It is the initial impression you create on potential clients who are looking for what you are able to provide. Studies by Moz (renowned SEO Research Platform) show that businesses with a complete and optimised GBP are more likely to appear in local searches and attract new customers. So lets just take that as a fact!
But navigating the setup process and ongoing management of your GBP can be a wee bit tricky. That’s where MEANit steps in! We’re a team of Irish digital marketing experts passionate about helping businesses like yours thrive online. That is if you are in the construction, financial, legal sectors. We offer a streamlined Google Business Profile setup service, taking the hassle out of claiming your digital space and maximising your visibility in local searches.
Google Business Profile Overview: Your Key to Local SEO Success
A Google Business Profile is a FREE tool from Google that allows businesses to manage their online presence across Google Search and Maps. It acts as a central hub for all your crucial business information, ensuring potential customers can easily find you when searching for relevant services in your area.
What a well-optimised GBP can do for your Irish business:
Boost Local Search Visibility
A complete and optimised GBP significantly improves your chances of appearing in relevant local searches on Google Search and in Google Maps. When people in your area search for any of the services you offer, your business will be or could right there, ready to connect.
Attract More Customers
Imagine potential customers searching for “construction companies in Dublin”, “roofers in Donegal” or “financial advisors in Cork” – with a well populated GBP, your business details and services are readily available, increasing the likelihood of them choosing you. Or at least making contact with you. After that you have to make the sale yourself.
Showcase Your Expertise
Use your GBP to highlight your unique selling points, awards, and customer testimonials.This fosters trust and establishes you as a leader or expert in your industry.
Drive Engagement
Respond to your Google reviews, answer customer questions through your GBP, and post updates to keep your target audience engaged and informed.
Track Performance
Get some valuable insights with Google free analytics tools into how customers interact with your profile, including website visits, calls, and direction requests. This allows you to refine your strategy and further maximise the impact of your GBP, as you continually improve on it.
Mastering Google Business Profile Setup: A Step-by-Step Guide
Setting up your Google Business Profile is a straightforward process, but there are key steps to ensure it’s properly optimised for success:
Create a Google Business Profile
Head over to Google Business [https://business.google.com/] and sign in with your existing Google account. If you don’t already have one, making one is easy and fast. You will be walked through the process. And it is FREE.
Enter Your Exact Business Information
Here’s where you provide the essential details that potential customers need to find you. This includes your business NAP name, address, phone number, website (if applicable), category (e.g., construction company or builder, accountant or financial advisor or solicitor or legal firm), and a detailed description of each of your services. These details should tie in with any information in the companies office or on your website etc. It is important that you have just one NAP and that it is the same anywhere on the web.
Verify Your Business
Verification confirms you’re the rightful owner of the business listing. Google offers various verification methods, including postcard, phone call with code, or email, depending on your location. They may and probably will ask for video evidence to show that you have a property or office at that address. You will be prompted to use your phone to upload the video in real time. This is all to stop people saying they are located somewhere that they are not located. Google does not like facilitation addresses like 26 Mount Street Dublin 2 or 32 Arran Quay Dublin 7.
Optimise Your GBP Listing
Now’s the time to make your profile shine! Here are some key optimisation tips:
High-Quality Photos
Add clear and professional photos that showcase your business, team, building and services. As well as the physical location itself, inside and out.
Regular Updates
Keep your profile fresh by updating your business hours if they change due to holidays or seasons, and add any new services as you offer them.
Positive Reviews
Encourage satisfied customers to leave positive reviews on your profile. Respond to all reviews, both positive and negative, in a professional and timely manner.
Keywords
While Google doesn’t recommend keyword stuffing, naturally include relevant keywords within your business description and category selection. Make it easy for Google to understand what you do.
Manage Your Profile
Your GBP isn’t a set-and-forget tool. Regularly monitor your profile, respond to reviews in a timely fashion, and keep your information updated.
What a well-optimised GBP can do for your Irish business:
Boost Local Search Visibility
A complete and optimised GBP significantly improves your chances of appearing in relevant local searches on Google Search and in Google Maps. When people in your area search for any of the services you offer, your business will be or could right there, ready to connect.
Attract More Customers
Imagine potential customers searching for “construction companies in Dublin”, “roofers in Donegal” or “financial advisors in Cork” – with a well populated GBP, your business details and services are readily available, increasing the likelihood of them choosing you. Or at least making contact with you. After that you have to make the sale yourself.
Showcase Your Expertise
Use your GBP to highlight your unique selling points, awards, and customer testimonials.This fosters trust and establishes you as a leader or expert in your industry.
Drive Engagement: Respond to your Google reviews, answer customer questions through your GBP, and post updates to keep your target audience engaged and informed.
Track Performance
Gain valuable insights with Google free analytics tools into how customers interact with your profile, including website visits, calls, and direction requests. This allows you to refine your strategy and maximise the impact of your GBP, as you continually improve on it.
Why Choose MEANit for Google Business Profile Setup in Ireland?
Tailored Strategy
We craft a strategy that aligns with your specific goals, whether it’s attracting new clients, boosting brand awareness, or driving website traffic or physical traffic to the right eircode or building.
Local Knowledge
We are Irish digital marketing experts with a deep understanding of the local Irish market and search landscape. We know the difference between Cork and Donegal, Crumlin and Clifden and all points in between. That’s why we can help you become a Google Screened business, a trusted local badge that showcases your expertise and builds customer confidence.
Ongoing Support
We don’t want to just set up your profile and walk away. We provide ongoing support to ensure your GBP is continuously optimised and remains a valuable asset for your business. Google does change things from time to time, so you want to keep your GBP up to date with any changes.
Don’t Miss Out on Local Customers: Get Your Google Business Profile Set Up Today!
Are you ready to appear in local searches in your part of Ireland and attract more customers through your digital door? Do you want to appear ahead of your local competition?
Partner with MEANit for a hassle-free Google Business Profile setup experience. Our team of experts will ensure your profile is optimised for local SEO success, helping you connect with potential customers searching for the services you offer in your area.
Call us today at 📞 01 969 6060 or 📲 086 2510117, or send us an email at [email protected]. Talk directly to Michael and discuss how we can tailor our Google Business Profile setup services to your specific needs.
Let’s take your Irish business to the next level and make sure you’re the number one choice for your local customers!
Successful firms want to be as professional online as they are off-line.
With so many digital marketing agencies and experts, platforms and apps, it’s difficult to know where to begin, right?
Meet Michael from the MEANit Web Design & SEO Team
With over 20 years of experience in web based marketing, we can help you develop an overall web presence to give you the opportunity to engage with your chosen audience. This helps ensure that you get to do what you want to do, with the people you really, really want. If that sounds interesting to you, get in touch now for a complimentary chat about your Google Business Profile. Let’s see if we are a good fit for you!’
WHAT OUR HAPPY IRISH GOOGLE BUSINESS PROFILE SET UP CLIENTS SAY
GOOGLE BUSINESS PROFILE SETUP SERVICE FAQS
What's the difference between a Google Business Profile, Google Business Account, and Google My Business?
These terms are all used interchangeably. Google Business Profile is the current official name, but you might still hear references to Google Business Account or Google My Business.
Is a Google Business Profile free?
Yes, setting up and claiming your Google Business Profile is completely FREE. It is also Google’s way of getting you to use their tools, so there is a reason for the FREE bit. Google wants everyone to use Google and spend time there, rather than on any other search engine or AI tool. As you browse you are shown ads and people pay Google to place these ads in front of you. Once something is free then you know that you are the product.
I already have a business listing on Google Maps. Is that the same as a Google Business Profile?
Not necessarily. There might be an unclaimed listing for your business on Google Maps. A Google Business Profile allows you to claim and manage that listing, ensuring the information is accurate and up-to-date.
How long does it take to verify my Google Business Profile?
Verification times can vary depending on the chosen method. Verification by postcard can take up to 14 business days or more, while phone or email verification might be quicker. And if they ask for video you can do it immediately, but you will be asked to use your phone and upload live video proof. Putting up a temporary sign or pop up banner will not fool Google. They want to see signage and people at work etc.
Can I have multiple Google Business Profiles for the same business?
Hmm, Yes and No. Having multiple profiles for the same individual business can harm your local SEO efforts. If you really do have multiple locations, you can create a single profile and manage all your locations under one roof. (or many roofs)
How can I update my Google Business Profile information?
You can easily update your business information by logging into your Google Business Profile dashboard and making the necessary edits.
How often should I update my Google Business Profile?
It’s a good practice to keep your profile fresh. Update your hours if they change due to holidays or seasons, and add new services as you offer them. Respond to reviews promptly and regularly post updates to keep your audience engaged. Keep it fresh and show Google that you care about your GBP.
What are the benefits of having positive reviews on my Google Business Profile?
Positive reviews build social trust and credibility with other potential customers. They act as social proof, influencing others to choose your business, over one that has no reviews. Or bad reviews. How you respond to negative reviews says a lot about your customer service. You might even convince someone to edit their review.
Do I need a physical location in Ireland to have a Google Business Profile?
In most cases, yes. However, if your business operates remotely or visits clients on-site in a particular area in Ireland, you can list your service area instead of a physical address. Your address will not be shown, nor any photos of your home.
How can I encourage Irish customers to leave reviews on my Google Business Profile?
Do what you do, provide excellent customer service and politely ask satisfied customers to leave a review on your profile. You can also include a link to your profile in your email signature or on your website or via a QR code on your business card or Thank You card. Irish customers are not very well acquainted with giving Google Reviews, however they do take them in to account when deciding which vendors or suppliers to contact. We all like to see 5* reviews. .