Why is my website not indexing or showing up in Google search?
A website or a specific website page might not be appearing in Google for a lot of reasons.
Start by running this FREE Google search check by adding site: in front of the domain such as site:https://meanit.ie/ . This will bring back a list of all the pages that are being indexed by Google. You can even check if an individual page is indexed by doing the same with an individual page site:https://meanit.ie/what-is-seo/
Google may see your website or a specific page, but not be in a rush to crawl then index it or to rank it. Initially it crawls and then indexes the page, then it ranks it in the SERPs search engine results pages. Over tie the ranking may improve or disimprove.
Here are the common reasons why a page or a website may not be showing..
- The Website has just been launched and is too new, as Google may not have indexed it yet
- The metatags are set to No index or No follow – check in Yoast advanced settings
- Your site is too small, perhaps a one page website of some sort or it is on some small page builder or content management platform
- The website Is not ‘mobile friendly’ and Google expects this at a minimum in 2022
- Your website is delivering too slow, which could be a content or a hosting issue – check the speed at https://developers.google.com/speed/pagespeed/insights/
- Google had a look and determined that you have poor website structure
- Google had a look and determined that you have low quality content
- Google had a look and determined that you have poor domain authority DA so your site is not to be trusted
- Google does not see your robots.txt file which tells its search engine crawlers which URLs the crawler can access on your website
- Google does not see yourXML sitemap, which is a file that lists a website’s important pages, making sure Google can find and crawl them all
- Google Search Console domain property is not configured or configured correctly
- Google thinks you have too many broken links as in 404 errors
- Google thinks you have too many ‘orphan’ pages as in pages that are buried within the site without any obvious navigation to get to them
- Google thinks you have duplicated a website or its content
- Google thinks you have used outdated code
- Google thinks you have used images files or photos that are way too big, possibly with a poor naming convention, maybe evel huge video files
- Google thinks you have failed Core Web Vitals numbers, so it may rank the site poorly when it does show it
- Google thinks you have some spammy backlinks or maybe not enough backlinks
- Google had a look and determined that you have failed some qualification in one of its many algorithms, so yo uneed to check their quality raters guide .
Note: Google may be a robot, using multiple hundreds of algorithms to assess websites and individual pages, however it will stillnot want to over exert itself. It will attempt to use the lowest number of resources. So if it deems your website to be poor, it might move on and come back later. Or it might only crawl a bit of the website at a time, so it takes longer for some pages to get crawled, indexed and then ranked in SERPs.
To request a crawl of individual URLs, use the URL Inspection tool. You must be an owner or full user of the Google Search Console property to be able to request indexing in the URL Inspection tool. Then wait a week or so before submitting again, if there is still no site/page. If you need help with SEO you can read our guides here in the blog or check out our SEO services at https://meanit.ie/seo-dublin/