Website maintenance checklist – 10 things to do

1. Check analytics to see where people enter and leave your website

2. Add fresh content to keep your website interesting and useful

3. Curate existing content, to keep it up to date and useful

4. Check for 404s – dead links etc, as they will affect your ranking and performance

5. Apply any website platform updates, to maintain security

6. Apply any design theme updates, to avoid conflict

7. Apply any updates for any plugins to ensure that they all work and do not cause any conflict

8. Test your website load speed – a slow site will rank poorly and lose visitors

9. Test your contact form, to see what happens if someone tries to contact you

10. Find out where your website ranks in Google search for your key terms and continually tweak until you get to the top of page 1 organic results. Then work to stay there

What do I need to do weekly to ensure my website is effective?

Just like having a bricks and mortar shop you will need to maintain your website and its content, to ensure that it works well, performs well and delivers results. Do measure your progress towards your targets.