Architects Website Design – advice for an architecture practice
For an architect’s practice – why create a good architect’s website? Six obvious reasons include:
1. To look professional when someone Googles you (and they do) – so showcase your work. You would make a point of looking professional in print, so why not on the web with your Architects Website Design?
2. To answer commonly asked questions. It would save a lot of time for your team.
3. To attract a certain type of client or business and to put off certain types of unwanted client work.
4. To allow potential clients send you an enquiry 24/7 through the website.
5. To avoid losing work from existing clients who Google your name and finds someone else, who fits the bill.
6. Attract high quality architecture staff who are searching for a suitable architectural practice. How do you look when these people search for architects website
Your practice website is more than a basic tool, so do research what to buy. You have to learn how to use it to good effect or have someone competent do it for you or with you, by outsourcing some of the work, so add that resource to your plan. There are various options and each one comes with challenges and opportunities, costs and returns on any website investment. And your web presence is a lot more than just your website.
Have a complimentary 30 minute consultation about Architects Website Design with us, no obligation, just to see what you need for your particular practice. Meantime, below we include 10 guidelines, 10 questions, 10 tips and some general advice, to help you get it right first time, to save a lot of your valuable time.
10 Guidelines for a planning and layout of a good architects website
1. CMS – Get a website that is built on a CMS Content Management System, which makes it easy to edit. Content is king, it will decide your success on the net, so create it, add it, curate it and make yourself stand out as an authority on matters architectural. You are the best person to produce good content, do not leave its creation to someone else, unless they are competent.
Get a website that is Modular, like a modular home, so that you can move elements around without needing a developer again. For example, add or move a scrolling ‘Testimonials module’ on the Home page yourself or move it to your ‘About’ page.
3. Open Source
Use a platform that is open source and allows you to move from one web partner to another. Avoid a one man band, someone who offers to be everything, planner, designer, developer, digital marketer. How many professional architects practices have just one person employed to do everything?
4. Architects Website Design Theme
Get a website that is theme based, so that you can change the whole design theme without having to create a new website. Also, this makes it easier for you to move to a new web partner – avoid any basic HTML developers who have to make every code change for you – at a price, in time delay and money.
5. Custom Design
Plan your branding, colours, content and CTAs Calls To Action before or when talking to a professional web developer, if how you look online is important to you to build your brand. Think Scott Tallon Walker, Grafton Architects, RKD or De Paor.
Make Navigation simple, intuitive, stand out and logically show what you specialise in, services such as residential, industrial, commercial or community and experience or qualifications.
Show off your knowledge of architecture, architectural experience and useful information from the industry, maybe articles about green energy passive building or renewable housing, council guidelines or trends. Try Guest Blogging or answering questions in forums!
8. Social integration
Tie in all Blogging, Social Media and Advertising to your website content and draw people to the site – they might just connect with you by asking a question. It also helps you monitor all your web output, so you have more control over what gets seen. You can to some point dictate what people see when they search your name.
Bear in mind a website, like a car, has to be maintained and updated. It needs constant attention, security updates & patches, cleaning, plugins, software updates, apps updates and useful add-ons – but most of all useful helpful content or advice to engage with visitors, to help promote your own architects practice.
For a spend in Year 1 for the Architects Website design, branding, photography, CMS website, advertising, digital marketing etc and then do a new budget for year 2 for building on that platform. The higher the spend the higher and faster the return – GUARANTEED (if done well)!
Three Quick Takeaways from Architects Website Design:
1. Get good web partners, pay them to be supportive – establish an ongoing relationship in the same way you do with your Accountant or other key suppliers. It is outsourced qualified labour, ready to support you when you need help.
2. Treat this web project like opening a new office. How much would that cost ? How much attention would you give it ? Build what you need rather than buy something off the shelf at a set price.
3. Most web agencies are not good at MultiTasking. Chances are you need a 1. Domain Registrar, 2. Hosting Company, 3. Web Graphic Designer, 4. Web Developer and 5. Digital Marketer.
The good news is – a website can promote your practice, show your professionalism, showcase your work, get you found in search, showcase your work, answer frequently asked questions, save time, make appointments, take fees or payments online or allow client access.
Now you know the brief ! What is your next step ? Have a no obligaton 30 minute discussion with us to get some direction on your specific requirements.
Architects websites – options for a good architectural practice website
Some architects will want:
1. a simple Starter professional looking site with about 5 pages as a basic web presence or digital postcard with contact details and general architectural services listed on one page.
Others will want
2. to expand on their architects services in more detail, to attract more visitors, to educate them, answer questions, explain terminology, to filter them and engage with them, to use digital marketing to grow enquiries. We list lots of tips here to help you plan what you need and avoid the pitfalls – contact us any time for a personal 30 minute complimentary consultation
10 good opening questions to consider before building a website for your architecture practice:
What does a good CMS Architects Website Design Cost?
CMS Business Website Design Costs for an Architects practice
From €250 to €350 per page up depending on which modules are required – Get a Free quote now. Every website project is different, so talk to us about yours, so that we can give you a proper quote.
- Content Management System, Initial Content Entry for initial 10 or so pages, (add unlimited pages yourself free), Attachment Management, Image Gallery, SEO Tools, Google Maps, YouTube, Preview Mode, Query Form, Video Tutorial, Website Statistics and User Manual
- Business Website Design Template subject to choice of Client or Designer
- Monthly Support & Maintenance Options if required: Agree a monthly support plan to cover website updates, server support, and any edit requests etc or just pay the Ad Hoc hourly rate. Monthly Support
- We work with your budget and your cash flow #gettingbusinessonline
Optional Business Website items or add ons offered
- Content Creation – do you want us to write it for you
- Content editing – can you edit your own text
- SEF – making pages Search Engine Friendly
- Image – Producing, sizing, adding to website
- Downloads – any pdfs, guides, ebooks etc
- Google Map – adding location pins of your building projects
- YouTube Video – adding and optimising video of your design projects
- Google Analytics 4 – set up reporting in Dashboard
- Google Business Profile – We can set this up or optimise it for you
If required, we can also refer architect clients to industry specialised photographers/videographers/content creators. Or we can use our tools to drive your business and get higher conversion rates. Good ‘Independent’ honest advice for you, is our way of doing things – no exceptions.
How long will the project take?
The planning takes one week. The design usually takes two weeks, plus any delay due to revisions at your end. The Development takes two weeks from the time we receive your website content, written and photographic. Then a week to optimise and test, so usually between 4 to 8 weeks.
Could you please clarify who will be doing the work?
Our own team based here in Ireland, mainly Donegal. We do not offshore our work The developers and project managers are team members on the web design agency payroll. The designers are all local and hired per project, as they all have different styles. We match the right graphic designer with your project. All website are custom designed for you individually. We do not even offshore SEO, as our SEOs are also on the staff.
Will it be responsive and optimised for mobile viewing?
Yes, we actually design for mobile first viewing and then make desktop work too. Mobile page load speed is very important, especially since Google introduced Web Core Vitals, as an important ranking factor since May 2021.
How many pages do you need?
This depends on how many services you want to promote. It could be as low as 5 and as high as you like or need. How may financial advice services do you offer? Add Home, About, Contact and News
Who provides the written content and photos for the website?
You do. We can get written content done for you by a writer. And we can buy photos for you too if you need them. However when it comes to Financial Advice, you are the expert.
Where will my website be hosted?
We do not sell or resell hosting. It is too important to be used as a way of making a little side profit. We recommend suitable WordPress hosting for your specic WordPress requirements. The hosting, like your domain name, should be in your name and on your credit card – much like the deeds of your house.
Do we need a blog?
No, you do not. However we often recommend having one. This is to allow you add supporting content for your main architectural advice or service pages. If you have a service page called Passive House Design, then why not write a supporting blog article about what is required to get the best deal in Passive House Building. Or what are the typical charges are in relation to using renewable technologies in modern house building in Ireland in 2022.
Will we be able to update our new website after it is delivered?
Yes, absolutely. We will set you up as a User. And we will provide you with a Website User Manual. Plus you can book training with us as often as required. The website is a Content Management System and is designed to allow you add, edit or delete content.
Do you offer any kind of guarantees or warranty on your work?
Yes. Unusually for our industry, we do in fact stand over our work. We agree targets. We even offer money back because we only take on projects where we know we can add value to Architects in Ireland. We have never had to give any form of warranty refund. And why not talk to Shane or Declan or any of our architect clients.
Architects website – 10 tips on how to use the web well
10 Reasons to get a professional web presence and a competent team of web partners.
You make a point of looking professional in print, so why not do the same online?
Most people are timid about approaching an architect and they are afraid of costs.
1. Look professional – if someone finds your website you want it to reflect the real you whatever that may be. You can dictate how people see you rather than leaving it in the lap of Google search results. You can even look friendly, inviting and agreeable, at least on the web 🙂
2. Save team time – answer common questions on your website and save a lot of phone calls that are time consuming and repetitive. Invite questions and if you get some with any frequency then answer them on the website too.
3. Spell it out – ensure that the practice policy is adhered to by having your enquiries or questions answered the way you want them to be answered, rather than having team members speak off the cuff when the phone goes
4. Make a statement – by using your website to record and promote your policies and standards, terms and conditions – this will help ensure that your team are aware of them too, especially if you have any HR issues around misunderstanding of policies
5. Engage visitors – add value by offering useful information such as standard costs for any normal expenses (not necessarily your fee structure) or how much a planning application costs.
6. Help – let people find you and contact by having your correct full address, postal code, telephone number, email and functioning Contact Form
7. Provide downloadable forms – on your website as PDFs to save on postage and speed up delivery as well as providing a useful service.
8. Social – Integrate all your social platforms, your various publications, statement or comments, by linking your accounts to your website including LinkedIn, Facebook and Twitter.
9. Blog – use your blog to post news about you, your services, your industry news or your activities in the community
10. Security – ensure that your domain name and hosting is in your name on your credit card
Professional Web Services for Architects – useful ballpark estimates below as a guideline only
|CMS Content Management System||Y||Y||Y|
|Page Builder with Drag n Drop||Y||Y||Y|
|Support||email 72 hours||email 48 hours||email 24 hours|
|Hosting monthly 3rd party||10||20||POA|
|Hours in for Senior Developer||30||50||POA|
|Book Now||Book Now||Book Now|